Privacy Policy
OUR COMMITMENT TO YOUR PRIVACY
At Parfum Secrets, we value your privacy and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and share your data when you visit or make a purchase from parfumsecrets.ae (the “Site”).
INFORMATION WE COLLECT
When you visit our Site, we automatically gather certain details about your device to enhance your browsing experience. This includes data about your web browser, IP address, time zone, and installed cookies. As you explore the Site, we also collect information about the specific pages or products you view, the websites or search terms that led you here, and how you interact with the Site. We refer to this set of data as "Device Information."
Your privacy is important to us, and we use this information to better understand your needs and preferences, ensuring a seamless shopping experience every time you visit.
HOW WE COLLECT DEVICE INFORMATION
We gather Device Information using a variety of technologies:
- **Cookies**: These are small data files placed on your device or computer, often containing a unique anonymous identifier. Cookies help enhance your browsing experience by remembering your preferences. For more details about cookies and how to disable them, visit [allaboutcookies.org] (http://www.allaboutcookies.org).
- **Log Files**: These files track actions on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps, helping us understand your journey through the Site.
- **Web Beacons, Tags, and Pixels**: These electronic files record how you navigate the Site, providing insight into your interaction with our content.
ORDER INFORMATION WE COLLECT
When you make or attempt to make a purchase on our Site, we collect specific details from you, including your name, billing and shipping addresses, payment information (such as credit card numbers and other accepted payment methods), email address, and phone number. This is referred to as “Order Information.”
PERSONAL INFORMATION
In this Privacy Policy, "Personal Information" encompasses both Device Information and Order Information.
HOW WE USE YOUR PERSONAL INFORMATION
The Order Information we collect is primarily used to fulfill your orders, which includes processing payments, arranging shipping, and sending you invoices and order confirmations. Additionally, we use this information to:
- Communicate with you regarding your order;
- Screen orders for potential risk or fraud;
- Provide you with information or advertising about our products or services, in line with your preferences;
- [Include any other uses of Order Information relevant to your business].
The Device Information we collect is used to help us monitor for potential risks and fraud, particularly through your IP address. We also use this information to improve and optimize our Site by analyzing how customers browse and interact with it, and to evaluate the effectiveness of our marketing and advertising efforts.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to assist us in utilizing it as described above. For instance, we partner with Shopify to power our online store. You can learn more about how Shopify handles your Personal Information here: [Shopify Privacy Policy](https://www.shopify.com/legal/privacy). Additionally, we use Google Analytics to better understand how our customers interact with the Site. You can find out more about how Google uses your Personal Information here: [Google Privacy Policy](https://www.google.com/intl/en/policies/privacy/), and you can opt-out of Google Analytics here: [Google Analytics Opt-Out](https://tools.google.com/dlpage/gaoptout).
We may also disclose your Personal Information to comply with legal obligations, such as responding to subpoenas, search warrants, or other lawful requests, or to protect our rights and interests.
Behavioral Advertising
As mentioned earlier, we use your Personal Information to deliver targeted advertisements and marketing communications that we believe may be of interest to you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative’s (NAI) educational page at [Understanding Online Advertising](http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work).
You can opt out of targeted advertising through the following links:
- [Facebook](https://www.facebook.com/settings/?tab=ads)
- [Google](https://www.google.com/settings/ads/anonymous)
- [Bing](https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads)
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at [Your Ad Choices](http://optout.aboutads.info/).
DO NOT TRACK
Please be aware that our Site does not modify its data collection and usage practices when we detect a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access the personal information we hold about you and to request that it be corrected, updated, or deleted. To exercise these rights, please contact us using the information provided below.
Additionally, if you are a European resident, please note that we process your information to fulfill any contracts we have with you (such as when you place an order through the Site) or to pursue our legitimate business interests, as outlined above. Be aware that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we retain your Order Information for our records unless and until you request that we delete this information.
CHANGES
We may update this privacy policy periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons.
MINORS
The Site is not intended for use by individuals under the age of [16].
CONTACT US
For more information about our privacy practices, if you have any questions, or if you wish to file a complaint, please reach out to us via email at hello@parfumsecrets.ae
